Dee Rayson

When did you begin indie publishing?

January 2012

How did you make the choice to go indie?

I went directly to indie publishing because my novel, Arkrealm The Apprentice, was part of a series of fiction and non-fiction books, self-help workshops, and community fund-raising, all under the umbrella of The Arkrealm Project. I knew a traditional publisher would have no interest in going the route that I intended to go. I wanted to help young adults and communities alike.

What do you enjoy most about being an indie author?

I enjoy the fact that I have control over my content, cover and publishing options. Even the marketing aspect is up to me. I knew where my series was heading, I had worked on it for eleven years, so I wanted to be hands-on every step of the way, to ensure The Arkrealm Project, as a whole, got what it needed. I worked with Balboa Press, who ensured I had experts helping me at every stage.

What do you think is the hardest part of being an indie author?

Not knowing the ropes of publishing and learning one step at a time. However, I do realize that now I have been through the whole process my next book will run smoother. I now know have a clearer picture of each stage, although there is always something new to learn and I embrace challenges, because that is when I grow the most.

What advice do you have for new indie authors?

Ask all the questions you can. I can say that now, but at the time I didn’t know the questions to ask. One hint, when you are given a choice of font size, book size, page counts, and formatting, ask for guidelines of the price. You don’t realize that wrong choices can mean your book ends up too expensive for buyers. Remember when they format the book it can add a considerable number of pages. I had a manuscript, with correct margins, completed at 330 pages, as a published book it came out with 416 pages in total, which added to the cost.

If you had it to do over again, would you choose to go indie? Why/why not?

I would definitely go indie again, because I feel it allows you to understand the publishing process and put your own creative stamp on it. In the long run if your book does well the returns are much better than with traditional publishers. You also have an unlimited time to market your book. Traditional publishers generally only give you a limited time for your book to be successful.


We’d like to thank Dee Rayson for sharing her experience and expertise with us. If you’d like to learn more about this writer and her books, please visit her website at